Why is Instagram so popular and what is it about Instagram Views?

News 08:06 June 2018:

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As a marketer, has it ever occurred to you the main reason why your customers never come back?  In marketing you have two options to choose from.  You can choose to keep your customers or like many other businesses do, send them to your next competitor.  Like most people on the marketing platform are you driving away customers through your marketing strategy?  This in most cases is done unknowingly.  Before setting out to make any marketing strategies, it is important that as a company or an individual, you set out a strategy and goals for long term.  Without a strategy and a goal, you will be moving nowhere.

Why is Instagram so popular and what is it about Instagram Views?  If you are out to market your products, lack of goals and strategy is something that should never be overlooked.  Let’s begin with goals.  Nothing forms your foundation like goals in any kind of business and planning.  It is the core foundation that allows your business to run effortlessly.  When you set goals it is of utmost importance not just to set anything that comes to mind but what you are sure to be able to achieve over a long period of time.

You also need to take a closer look at the industry and look at their weaknesses.  As any marketer will tell you, those who have made it in any industry have used their competitor’s weaknesses to build on setting their goals.  Never be too comfortable by the goals you set, find something challenging that will make you think outside the box.   Apart from knowing your competitor’s weaknesses, there is absolutely know harm in taking a closer look within your organization and know where you failed and what made your customers walk elsewhere without ever looking back.

There is so much to capture on the social media platform and if you are in business, it gets more challenging each single day as new products and features are introduced requiring that every online user is required to stay tuned to.  Being informed will allow you to keep in touch with changes from time to time.  As discussed above, never get too comfortable as a marketer.   Remember your competitors even though they never tell you are always keeping check on any changes that you make as a company.  Once you have set the goals, the next step is to stay focused.

If you are an Instagram user, you might have noted one thing amongst users, the quality of pictures shared.  Sharing pictures is a good thing but the pictures you share matter a lot.  If you want to increase your Instagram Views, the quality of the pictures you post can make or break a deal.  Blurry and poorly taken pictures are a poor marketing strategy.  If you are able to post pictures that are worth dying for, then you are sure to find a following on the platform.  As a marketer, it is therefore upon you and your team to ensure that every picture that is shared online meets the desired quality and is able to capture the mood of the viewers accordingly.